A Head of Paid Media to lead performance marketing at massive scale — owning strategy and execution across SEM, Paid Social, Programmatic, and Partner channels. This role deploys a 9-figure annual budget as a real-time capital-allocation system, continuously optimizing across channels, products, and audiences to drive efficient, high-quality lead generation.
What you’ll own
Own end-to-end paid acquisition strategy and execution across all biddable and partner channels
Scale lead generation across multiple verticals, balancing volume, quality, and downstream conversion
Build a portfolio-based approach to channel investment, dynamically shifting capital toward the optimal outcome
Drive growth across SEM (core driver), Paid Social, Programmatic/Display, and Affiliate/Partner channels
Instill a high-velocity testing culture and partner cross-functionally to improve funnel efficiency
Build and lead a high-performing in-house performance marketing team with no reliance on external agencies
What we’re looking for
15+ years in performance marketing with a strong lead-generation focus
Experience managing large-scale (8–9 figure) paid media budgets
Deep expertise across SEM, Paid Social, Programmatic, and Affiliate/Partner ecosystems
Proven ability to drive profitable growth at scale with rapid, data-driven decisions
Marketplace and financial-services / high-consideration category experience a strong plus
Hands-on operator who runs campaigns, not just manages teams or agencies
$240,000–$280,000 base + annual bonus + benefits Apply by Email →
This is an active, retained search led by ETHOSLINK. Applications go directly to our team and every conversation is confidential.