This search has been filled. ETHOSLINK completed this retained search and it is no longer accepting applications. The brief stays here as a record of the work.
Charlotte, NC (Hybrid)
Full-time
A Product Manager to lead experimentation and funnel optimization across digital experiences. You'll own a comprehensive A/B and multivariate testing program — from hypothesis to execution to analysis — partnering across product, marketing, design, engineering, and analytics to continuously improve funnel performance and drive revenue growth. (Not eligible for relocation assistance.)
What the seat owned
Design and oversee end-to-end A/B and multivariate testing, from hypothesis generation to execution and analysis with statistical rigor
Partner across product, marketing, design, analytics, and leadership to prioritize and execute experiments across the customer journey
Advocate for user-experience improvements that align experimentation with customer needs and business goals
Develop and manage a rolling, prioritized testing roadmap aligned to business and UX goals
Track KPIs and provide clear, actionable reporting on test results to leadership
Use data to drive measurable enhancements in performance, usability, and customer satisfaction
Mentor junior team members and evangelize a culture of experimentation
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